Mobcast Holdings Inc. is a Japanese entertainment holding company operating under the vision of 'exciting the world through entertainment,' pursuing a group strategy called 'Creator Co-creation Management' in partnership with top-tier creators. The company operates across three core segments: IP Investment & Incubation (investing in and nurturing IP assets alongside creators such as Tetsuya Mizuguchi and Kou Shibasaki, then monetizing through strategic divestiture); Lifestyle IP (developing and selling lifestyle goods, food products, and recipe content under the 'Kurihara Harumi' and 'Kurihara Shimpei' culinary brands through department stores and e-commerce via subsidiary Yutori no Kukan Co., Ltd.); and Digital IP (developing original IP digital content including a horse racing community smartphone app 'Oshiuma Channel' via subsidiary NINJIN Co., Ltd.). The company also launched a new fashion business in 2024 to capture growth in the D2C market.