Overview
Information & Communication

Yappli,Inc.

Yappli, Inc. provides a cloud-based, no-code mobile app development and operations platform ("Yappli") that enables companies without engineering resources to build, manage, and analyze native iOS and Android applications. The platform offers over 50 features including push notifications, CRM (Yappli CRM), analytics, POS/EC integration, and marketing automation, serving use cases from retail promotion and customer engagement to internal corporate DX. The company operates on a SaaS model with recurring monthly subscription fees, maintaining a monthly churn rate below 1% since 2016, with 893 contracted apps and platform revenue of approximately ¥4.5 billion as of December 2024.

Market Cap
¥9.69B
US$61.8M
EV
¥7.93B
US$50.6M
Stock¥753▼-1.18%
US$1 = ¥156.80 (2026-10-23)
LTM EV/EBITDA
7.2
x
LTM EV/EBIT
7.3
x
LTM PER
8.7
x
LTM PBR
2.8
x
Stock vs TOPIX (1Y, base=100)vs TOPIX ▼-46.1%pt
1001
Oct 24, 25 – Oct 23, 26StockTOPIX
1Feb 13, 26Correction following Q3 earnings release
MC → EV Bridge
9.69BUS$61.8MMarket Cap1.05BUS$6.67M+ Debt2.14BUS$13.6M− Cash0.69BUS$4.38M− Inv. Sec.0.02BUS$0.12M+ NCI7.93BUS$50.6MEV
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Performance & Balance
Revenue 5Y (¥B)
3.26US$20.8M'21/124.14US$26.4M'22/124.86US$31.0M'23/125.51US$35.1M'24/126.06US$38.6M'25/12
EBITDA 5Y (¥B)
-0.89-US$5.71M'21/12-0.78-US$5.00M'22/120.29US$1.83M'23/120.57US$3.64M'24/120.90US$5.73M'25/12
Net Income 5Y (¥B)
-0.94-US$5.99M'21/12-0.94-US$6.00M'22/12-0.07-US$0.47M'23/120.75US$4.77M'24/120.92US$5.87M'25/12
Capital Structure
77%
23%
EquityD/E 0.30xDebt
Liquidity vs Debt 5Y (¥B)▲ Net Cash
CashInv. Sec.Debt
1.87US$11.9M0.22US$1.42M'21/121.65US$10.5M0.92US$5.86M'22/121.51US$9.62M0.79US$5.06M'23/121.96US$12.5M1.36US$8.69M'24/122.70US$17.2M1.16US$7.42M'25/12
Shareholders
Top 10 hold 51.6%
1
Yasufumi IHARA
16.09%
2
Masashi SANO
16.08%
3
Masumi KURODA
5.06%
4
Hikari Tsushin, Inc. Investment Business Limited Liability Partnership
3.84%
5
Keiichiro KINOSHITA
3.01%
6
Nomura Trust and Banking Co., Ltd. (Investment Trust Account)
2.03%
7
SBI SECURITIES Co., Ltd.
1.94%
8
BBH CO FOR ARCUS JAPAN VALUE FUND (Standing Proxy: MUFG Bank, Ltd.)
1.26%
9
Bansei Sogo Kenkyusho Co., Ltd.
1.18%
10
STATE STREET BANK AND TRUST CLIENT OMNIBUS ACCOUNT OM02 505002 (Standing Proxy: Mizuho Bank, Ltd.)
1.06%
Management
7 officers
Yasufumi IHARA
Representative Director, President, CEO
Apr 2001 Joined Transworld Japan K.K. Feb 2006 Joined Yahoo Japan Corporation Nov 2010 Joined Citibank Japan Ltd. Feb 2013 Founded the Company; assumed office as Representative Director, President and CEO (current) Sep 2024 Assumed office as Outside Director, Fuller Inc. (current) Nov 2025 Assumed office as Director, Choose Monster Inc. (now Yapli Food Connect Inc.) (current)
1977-02-28
Masashi SANO
Director
Apr 2008 Joined Yahoo Japan Corporation Feb 2013 Founded the Company; assumed office as Director, CTO Jan 2022 Assumed office as Director of the Company (current)
1983-11-27
Motonori SATO
Director, Executive Officer, CTO, General Manager of Development Division and General Manager of Systems Division
Apr 2010 Joined DeNA Co., Ltd. Dec 2016 Joined Kyash Inc. Jun 2018 Joined the Company Jan 2019 Assumed office as General Manager, Platform Development Department, Product Development Division Jan 2021 Assumed office as General Manager, Product Development Division Jan 2022 Assumed office as Executive Officer, CTO (current) Mar 2023 Assumed office as Director of the Company (current) Jul 2024 Assumed office as General Manager, Development Division (current) Jan 2026 Assumed office as General Manager, Systems Division (current)
1983-07-30
Naoko OKUMOTO
Director
Jan 2017 Founded Amber Bridge Partners LLC (California, USA); CEO (current) Jul 2017 Assumed office as Managing Director, Mistletoe USA (California, USA) Mar 2018 Assumed office as Outside Director, EdCast, Inc. (California, USA) May 2018 Assumed office as Executive Advisor, Z Corporation Inc. Feb 2019 Assumed office as Outside Director, CoinDesk Japan K.K. Dec 2019 Assumed office as Outside Director, S4 Capital Plc (UK) (current) Apr 2020 Assumed office as Senior Advisor, FiscalNote Holdings, Inc. (Washington, D.C., USA) Jul 2020 Assumed office as Advisory Board Member, Transformative Technology Lab (California, USA) Dec 2021 Co-founded Niremia Collective, LLC; assumed office as Co-Founder and Managing Partner (current) Mar 2024 Assumed office as Director of the Company (current) Jul 2025 Assumed office as Outside Director, TNL Mediagene (Cayman Islands) (current)
1967-02-04
Misae MARUYAMA
Full-time Audit and Supervisory Board Member
Oct 1993 Joined Tohmatsu & Co. (currently Deloitte Touche Tohmatsu LLC) Dec 2011 Opened Misae Maruyama CPA Office; assumed office as Representative (current) Aug 2021 Assumed office as Audit and Supervisory Board Member, 3-Shake Inc. Mar 2022 Assumed office as Outside Audit and Supervisory Board Member of the Company (current) May 2023 Assumed office as Outside Director (Audit and Supervisory Committee Member), DIP Corporation (current) Jun 2024 Assumed office as Outside Audit and Supervisory Board Member, Ayumi Pharmaceutical Holdings Corporation (current) Jun 2025 Assumed office as Outside Director, Taiyo Holdings Co., Ltd. (current)
1970-07-13
Daisuke ISHIKAWA
Audit and Supervisory Board Member
Dec 2005 Joined Azsa & Co. (currently Ernst & Young ShinNihon LLC) Jul 2015 Opened Ishikawa CPA Office; assumed office as Representative (current) Sep 2015 Assumed office as Representative Director, Andbee Inc. (current) Jun 2016 Assumed office as Audit and Supervisory Board Member, Akatsuki Inc. Apr 2018 Assumed office as Outside Audit and Supervisory Board Member of the Company (current) Nov 2024 Assumed office as Outside Director, Eitai Inc. (current)
1980-04-12
Mana ITO
Audit and Supervisory Board Member
Dec 2015 Joined Nagashima Ohno & Tsunematsu Dec 2018 Joined Aoyama Sogo Law Office May 2019 Seconded to avex inc. May 2021 Seconded to freee K.K. Mar 2022 Assumed office as Outside Audit and Supervisory Board Member of the Company (current) Apr 2022 Assumed office as Partner Attorney, Aoyama Sogo Law Office (current) Nov 2022 Assumed office as Outside Audit and Supervisory Board Member, ADDIX Inc. Dec 2024 Assumed office as Outside Audit and Supervisory Board Member, CLUE Inc. (current) Mar 2025 Outside Audit and Supervisory Board Member, X Mile Inc. (current)
1989-08-24
Large Shareholding Reports
Asset Management One Co., Ltd.
2025-09-22
5.37%→3.66%
Asset Management One Co., Ltd.
2025-08-07
6.69%→5.37%
Disclosures
No disclosures
Primary Source Filings
EDINET
2026-08-14
Semi-Annual Securities Report
Period: Jan 2026 – Dec 2026
TDnet
2026-08-13
Q2 Earnings Flash
FY ending Dec 2026
TDnet
2026-05-13
Q1 Earnings Flash
FY ending Dec 2026
EDINET
2026-03-30
Annual Securities Report
Period: Jan 2025 – Dec 2025
TDnet
2025-11-13
Q3 Earnings Flash
FY ending Dec 2025
EDINET
2025-09-22
Large Shareholding Report
EDINET
2025-08-14
Semi-Annual Securities Report
Period: Jan 2025 – Dec 2025
EDINET
2025-08-07
Large Shareholding Report
TDnet
2025-05-14
Q1 Earnings Flash
FY ending Dec 2025
EDINET
2025-03-28
Annual Securities Report
Period: Jan 2024 – Dec 2024
EDINET
2024-08-13
Semi-Annual Securities Report
Period: Jan 2024 – Dec 2024
EDINET
2024-05-14
Quarterly Securities Report
Period: Jan 2024 – Mar 2024
EDINET
2024-03-29
Annual Securities Report
Period: Jan 2023 – Dec 2023
EDINET
2023-11-10
Quarterly Securities Report
Period: Jul 2023 – Sep 2023
EDINET
2023-08-14
Quarterly Securities Report
Period: Apr 2023 – Jun 2023
EDINET
2023-05-15
Quarterly Securities Report
Period: Jan 2023 – Mar 2023
EDINET
2023-03-31
Annual Securities Report
Period: Jan 2022 – Dec 2022
EDINET
2022-11-14
Quarterly Securities Report
EDINET
2022-08-15
Quarterly Securities Report
EDINET
2022-05-16
Quarterly Securities Report
EDINET
2022-03-30
Annual Securities Report
EDINET
2021-11-11
Quarterly Securities Report
EDINET
2021-08-16
Quarterly Securities Report
EDINET
2021-05-17
Quarterly Securities Report
EDINET
2021-03-31
Annual Securities Report
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