yutori is a Tokyo-based 'street company' that plans, produces, and sells apparel and cosmetics products across a diversified portfolio of brands targeting Generation Z and young consumers (ages 10–30s). The company operates six business divisions—Young Culture, Korea, Nuance, Designer, Cosmetics, and Her lip to—encompassing brands such as 9090, F-LAGSTUF-F, Her lip to (produced by Haruna Kojima), and minum, spanning streetwear, lifestyle, and beauty categories. yutori leverages deep digital and social media expertise, influencer-driven marketing, and a multi-brand portfolio strategy to reduce reliance on any single brand and build stable, diversified revenue streams, with ambitions to expand across Asia.
Free demo (no time limit, up to 10 companies). Explore Comps, DCF, LBO, WACC on every screen. Excel export is on the paid plan.
Free Demo (No Time Limit, 10 Companies) →yutori is a Tokyo-based 'street company' that plans, produces, and sells apparel and cosmetics products across a diversified portfolio of brands targeting Generation Z and young consumers (ages 10–30s). The company operates six business divisions—Young Culture, Korea, Nuance, Designer, Cosmetics, and Her lip to—encompassing brands such as 9090, F-LAGSTUF-F, Her lip to (produced by Haruna Kojima), and minum, spanning streetwear, lifestyle, and beauty categories. yutori leverages deep digital and social media expertise, influencer-driven marketing, and a multi-brand portfolio strategy to reduce reliance on any single brand and build stable, diversified revenue streams, with ambitions to expand across Asia.
Free demo (no time limit, up to 10 companies). Explore Comps, DCF, LBO, WACC on every screen. Excel export is on the paid plan.
Free Demo (No Time Limit, 10 Companies) →