Overview
Services

Ureru Net Advertising Group Co.,Ltd.

The company operates in three segments: D2C (e-commerce) digital marketing support, D2C business, and global information and communications. Its flagship offering is 'Ureru D2C Tsukuru,' a cloud-based SaaS platform for landing page creation, ad form management, and follow-up communications (email/LINE/SMS) tailored for D2C/e-commerce operators, primarily in the health food and cosmetics sectors. Competitive differentiation is built on a proprietary knowledge base derived from over 2,600 A/B tests, enabling clients to improve internet advertising ROI from day one of deployment.

Market Cap
¥3.21B
US$20.5M
EV
¥3.43B
US$21.9M
Stock¥396▼-1.00%
US$1 = ¥156.80 (2026-10-23)
LTM EV/EBITDA
NM
LTM EV/EBIT
NM
LTM PER
NM
LTM PBR
5.5
x
Stock vs TOPIX (1Y, base=100)vs TOPIX ▼-85.1%pt
1001
Oct 24, 25 – Oct 23, 26StockTOPIX
1Jun 15, 26Q3 FY2026/07 earnings announced
MC → EV Bridge
3.21BUS$20.5MMarket Cap0.69BUS$4.43M+ Debt0.64BUS$4.06M− Cash0.05BUS$0.31M− Inv. Sec.0.22BUS$1.38M+ NCI3.43BUS$21.9MEV
AI Briefing
D2C-focused SaaS holding co ('Ureru D2C Tsukuru') optimizing e-commerce ad ROI via 2,600+ A/B tests, now expanded into cross-border commerce, M&A advisory and global ICT. FY26/7 revenue ¥1.7B but OP loss widened to ¥-0.5B (-32.7%), EBITDA LTM negative despite forward EBITDA guided to ¥0.3B. Founder-controlled (Kato Koichi Leo + related entity ~58% combined) micro-cap at ¥3.2B market cap — thin profitability profile keeps this a turnaround-dependent story, not a value play.
Performance & Balance
Revenue 5Y (¥B)
0.76US$4.82M'24/71.57US$9.99M'25/71.66US$10.6M'26/7
EBITDA 5Y (¥B)
-0.24-US$1.52M'24/7-0.08-US$0.52M'25/7-0.44-US$2.80M'26/7
Net Income 5Y (¥B)
-0.33-US$2.08M'24/7-0.44-US$2.83M'25/7-1.11-US$7.06M'26/7
Capital Structure
45%
55%
EquityD/E 1.20xDebt
Liquidity vs Debt 5Y (¥B)▼ Net Debt
CashInv. Sec.Debt
0.38US$2.41M0.40US$2.53M'24/70.64US$4.06M0.69US$4.40M'25/70.69US$4.37M0.69US$4.43M'26/7
Shareholders
Top 10 hold 68.4%
1
Koichi Leo KATO
30.37%
2
Leo Asset Management Co., Ltd.
27.51%
3
Rakuten Securities, Inc.
3.12%
4
SBI SECURITIES Co., Ltd.
2.83%
5
Japan Securities Finance Co.,Ltd.
1.58%
6
MATSUI SECURITIES CO.,LTD.
0.84%
7
Satoshi TAKAGI
0.56%
8
NOMURA INTERNATIONAL PLC A/C JAPAN FLOW (Standing Proxy: Nomura Securities Co., Ltd.)
0.55%
9
Kazushi INUI
0.55%
10
Mitsubishi UFJ eSmart Securities Co., Ltd.
0.53%
Management
6 officers
Koichi Leo KATO
Representative Director, President
Apr 1998 Joined Mitsubishi Corporation Apr 2000 Joined Euro RSCG Japan K.K. (now Havas Worldwide Japan K.K.) Apr 2001 Joined ASATSU-DK Inc. (now ADK Holdings Inc.) Jan 2010 Established Ureru Net Advertising Inc. (now Ureru Net Advertising Group Co., Ltd.) Jan 2010 Appointed Representative Director, President & CEO of the Company (current) Feb 2024 Appointed Director of Ureru Cross-Border EC Inc. (current) Feb 2024 Appointed Director of Ureru D2C Industry M&A Inc. (current) Apr 2024 Appointed Director of Gurupusu Co., Ltd. (now Orux Co., Ltd.) (current) Apr 2024 Appointed Director of Orlinks Pharmaceutical Co., Ltd. (now Orux Co., Ltd.) Aug 2024 Appointed Director of JCNT Inc. (current) Aug 2024 Appointed Director of GIN Co., Ltd. (current) Sep 2024 Appointed Outside Director of CROSS FM Inc. (current) Oct 2024 Appointed Representative Director, CEO of Ureru Net Advertising Inc. (current)
1975-08-08
Sohei UEKIHARA
Director
Apr 2006 Joined Dai Nippon Shoji Co., Ltd. Apr 2010 Joined JR Kyushu Highspeed Ferry Co., Ltd. Feb 2016 Joined Accenture Japan Ltd. Nov 2017 Joined freee K.K. Jan 2019 Joined the Company Nov 2019 Appointed Executive Officer of the Company May 2022 Appointed Director, CFO of the Company (current) Feb 2024 Appointed Director of Ureru Cross-Border EC Inc. (current) Feb 2024 Appointed Director of Ureru D2C Industry M&A Inc. (current) Apr 2024 Appointed Director of Gurupusu Co., Ltd. (now Orux Co., Ltd.) (current) Apr 2024 Appointed Director of Orlinks Pharmaceutical Co., Ltd. (now Orux Co., Ltd.) Aug 2024 Appointed Representative Director, CEO of JCNT Inc. (current) Aug 2024 Appointed Representative Director, CEO of GIN Co., Ltd. (current) Oct 2024 Appointed Director, CFO of Ureru Net Advertising Inc. (current) Aug 2025 Appointed Director of Ureru AI Marketing Inc. (current) Aug 2025 Appointed Director of SOBA Project Inc. (current)
1983-12-09
Hidemasa ITAKOSHI
Director
Jan 1994 Joined S Frontline News Inc. (New York State) Apr 1995 Established Itasho America, Inc. (New Jersey), appointed Representative Director Sep 1995 Established IS Publications, Inc. (New York), appointed Representative Director Sep 1995 Established JC Itasho, Inc. (New York), appointed Representative Director Jan 2015 Established Global Labo, Inc. (New York), appointed Representative Director (current) Apr 2015 Established Crowdfunding Research Institute Inc., appointed Representative Director (current) Mar 2022 Appointed Advisor of Nihon M&A Center Inc. Aug 2024 Appointed Director of JCNT Inc. (current) Aug 2024 Appointed Director of GIN Co., Ltd. (current) Oct 2024 Appointed Director of the Company (current) Oct 2024 Appointed Director of Ureru Net Advertising Inc. (current) Aug 2025 Appointed Director of Ureru AI Marketing Inc. (current) Aug 2025 Appointed Director of SOBA Project Inc. (current)
1968-06-03
Hidekatsu IKEDO
Director, Audit and Supervisory Committee Member
Apr 1974 Joined Asahi Tsushin Co., Ltd. (now ADK Holdings Inc.) Mar 2006 Appointed Executive Officer of the same company Jan 2015 Founded OneShip Inc., appointed Representative Director Oct 2019 Appointed Audit & Supervisory Board Member of the Company Nov 2020 Appointed Director (Audit and Supervisory Committee Member) of the Company (current) Oct 2024 Appointed Audit & Supervisory Board Member of Ureru Net Advertising Inc. (current)
1951-01-01
Gaku TAKIMOTO
Director, Audit and Supervisory Committee Member
Oct 2000 Joined Euro RSCG Japan K.K. (now Havas Worldwide Japan K.K.) Oct 2003 Joined CyberAgent, Inc. Jul 2007 Joined Microad Inc. Mar 2018 Established Into the Standard Inc., appointed Representative Director (current) Aug 2018 Appointed Outside Director of the Company Nov 2020 Appointed Director (Audit and Supervisory Committee Member) of the Company (current) Nov 2021 Appointed Executive Officer of ANAP Inc. Nov 2021 Appointed Representative Director of ANAP Lab Inc.
1976-03-28
Yohei HARIMA
Director, Audit and Supervisory Committee Member
Oct 2005 Joined City-Yuwa Partners Jun 2018 Joined Grace Law Corporation Oct 2019 Appointed Outside Audit & Supervisory Board Member of the Company Nov 2020 Appointed Director (Audit and Supervisory Committee Member) of the Company (current) Aug 2023 Appointed Outside Audit & Supervisory Board Member of REA Co., Ltd. (current)
1977-03-19
Large Shareholding Reports
Leo Asset Management Co., Ltd.
2026-08-26
26.15%→26.15%
Annual report (as of 2026-01-31): 27.51%
Koichi Leo KATO
2026-08-26
30.36%→28.87%
Annual report (as of 2026-01-31): 30.37%
Koichi Leo KATO
2026-05-14
30.39%→30.36%
Annual report (as of 2026-01-31): 30.37%
Koichi Leo KATO
2026-05-12
30.36%→30.36%
Annual report (as of 2026-01-31): 30.37%
Koichi Leo KATO
2026-02-03
32.49%→30.39%
Annual report (as of 2026-01-31): 30.37%
Koichi Leo KATO
2025-12-23
33.00%→32.49%
Annual report (as of 2026-01-31): 30.37%
Koichi Leo KATO
2025-12-23
34.27%→33.00%
Annual report (as of 2026-01-31): 30.37%
Disclosures
Executive Change
2026-07-31
M&A / Other
2026-07-31
Primary Source Filings
TDnet
2026-09-14
Full-Year Earnings Flash
FY ending Jul 2026
EDINETAmended
2026-08-26
Change Report
EDINET
2026-08-26
Large Shareholding Report
TDnet
2026-07-31
Executive Change
TDnet
2026-07-31
M&A / Other
EDINET
2026-07-03
Securities Registration Statement
EDINETAmended
2026-07-03
Amended Securities Registration Statement
EDINET
2026-07-02
Securities Registration Statement
TDnet
2026-06-12
Q3 Earnings Flash
FY ending Jul 2026
EDINETAmended
2026-05-14
Change Report
EDINET
2026-05-12
Large Shareholding Report
EDINET
2026-04-30
Securities Registration Statement
EDINET
2026-03-13
Semi-Annual Securities Report
Period: Aug 2025 – Jul 2026
EDINET
2026-02-03
Large Shareholding Report
EDINET
2025-12-23
Large Shareholding Report
EDINET
2025-12-23
Large Shareholding Report
TDnet
2025-12-12
Q1 Earnings Flash
FY ending Jul 2026
EDINET
2025-10-27
Annual Securities Report
Period: Aug 2024 – Jul 2025
TDnet
2025-06-13
Q3 Earnings Flash
FY ending Jul 2025
EDINET
2025-03-14
Semi-Annual Securities Report
Period: Aug 2024 – Jul 2025
TDnet
2024-12-13
Q1 Earnings Flash
FY ending Jul 2025
EDINET
2024-11-08
Securities Registration Statement
EDINET
2024-10-28
Annual Securities Report
Period: Aug 2023 – Jul 2024
EDINET
2024-06-14
Quarterly Securities Report
Period: Feb 2024 – Apr 2024
EDINET
2024-03-15
Quarterly Securities Report
Period: Nov 2023 – Jan 2024
EDINET
2023-12-13
Quarterly Securities Report
Period: Aug 2023 – Oct 2023
EDINET
2023-10-30
Annual Securities Report
Period: Aug 2022 – Jul 2023
EDINETAmended
2023-10-12
Amended Securities Registration Statement
EDINETAmended
2023-10-03
Amended Securities Registration Statement
Ask AI
I have this company's financials, ownership, and management on hand. Ask me anything from an M&A perspective.
End of Preview

Try the full product

Free demo (no time limit, up to 10 companies). Explore Comps, DCF, LBO, WACC on every screen. Excel export is on the paid plan.

Free Demo (No Time Limit, 10 Companies) →